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  • Swearing is prevalent in our society, but the influence of such language choices on judgments of others is not well understood. This study examines how the composition of conversational dyads, speaker's gender, and use of profanity influence impressions. Participants (N = 138) were randomly assigned to read two conversations and rate target speakers (one male, one female). The conversations had neither, one, or both speakers using profanity and consisted of same- or mixed-gender dyads. The result is a 2 (target speaker, male/female) x 2 (dyad composition) x 3 (profanity) mixed design with speaker gender as the repeated measure. Speakers using profanity had poorer impression ratings on several variables, including overall impression, intelligence, and trustworthiness. Speakers swearing in mixed-gender dyads were rated as less sociable, and males swearing in mixed-gender dyads were rated as more offensive. Language choices matter, and more research is needed to understand the unconscious biases held against those who use profanity.

  • Wise quotes carry advice about how to navigate life's difficult decisions or feelings, allowing cultures to pass wisdom through generations. Qualities of wisdom have been identified by careful examination of wise individuals. Similarly, wise sayings and quotations can be analyzed and interpreted as emblematic of cultural beliefs about wisdom. The present research examines thematic and linguistic qualities of 157 wise quotes nominated as wise by 194 undergraduates. Thematic analysis of wise quotes centered on five dimensions of wisdom: Humor, Emotion, Review, Openness and Experience. Humor and Emotion were found to be the least represented while Review and Experience were the most represented. Linguistic analysis compared strong (n = 101) versus weak (n = 56) wise quotes and found that strong wise quotes were more linguistically complex and less likely to use the first-person pronouns. Analyzing the language of wisdom through quotes can provide additional insight into cultural representations of wisdom.

Last update from database: 3/13/26, 4:15 PM (UTC)

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